I gave a talk at the WA Business of Small Practice Forum on 10 marketing tips for architects. I spoke about Setting up a marketing budget. Investing in quality photography and visualisation. Reaching out to…
Blog
The Marketing And Productivity Tools I’m Loving In 2022
These are the five marketing and productivity tools I love using and recommending to my clients at the moment!
3 Questions Your Website Needs To Answer If You Want To Attract Your Ideal Clients
You know the type of clients your firm is looking for, but you aren’t sure what to say on your website to help them see that they’re the perfect match. Likewise, you might be having…
How To Make Your Website Stand Out From The Other Architects
We all know we need something to help us stand out from our competitors, but it can be tough to figure out a point of difference. When we try to work out what we do…
SEO For Architects: 4 Steps Every Architect Can Take to Improve Their Google Traffic
You should spend a reasonable amount of time on improving your search rankings so that anyone that searches for an architect has a better chance of finding you. I’ll give you 3 low-hanging, actionable SEO…
Australian Architecture Awards Calendar
A comprehensive list of significant national and state architecture and interior design awards programs throughout the year. Each awards program is categorised by the month that entries open. This calendar is a work in progress…
3 Simple Ways Architects Can Keep Track Of Their Marketing Every Month
It’s important to keep track of your practice’s marketing every month so that you can understand what’s working, what isn’t, and what you should work on next. Beyond the stats, you also need to keep…
Archibiz Unpacks Marketing with Dave Sharp
Bec from Archibiz invited me to join her for the first episode of a new series called Archibiz Unpacks: conversations with industry leaders to help you hone in on your skills and capabilities as an…
How to Take Risks in Your Marketing
Imagine you opened your inbox this morning and found an email from the creator of a massive architecture channel on YouTube. They’re about to shoot an exciting new series showcasing stunning architect-designed homes, and, believe…
5 Ways Architects Can Improve Website Speed for SEO
Last week I set myself a challenge to improve my website speed using the same techniques I teach my consulting clients. I was tired of scoring “poor” across the board on Google Search Console. I…